Research for content marketing

The first step to creating great content is conducting detailed research

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Kick-start your content marketing project

Publishing relevant and engaging content is an excellent way to connect with your audience and boost your brand awareness amongst your readership. In order to create an engaging, accurate and detailed piece of content (e.g. article, quiz, infographic) in your target country, you will need to perform prior research into your topic. One of our native linguists living in your target country will conduct detailed research into your topic and produce a document containing the facts that you should include in your content.

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Content marketing research can help…

  • 1

    When you want to produce content tailored to your target audience.

  • 2

    When you want to engage with your audience in their language and from a local viewpoint.

  • 3

    When you want to conduct research in an international market but do not have a native speaker.

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Why is content marketing important?

Publishing relevant and engaging content is an excellent way to connect with your audience and boost your brand awareness amongst your readership. It can also bring SEO benefits if it is keyword-optimised and if your audience share your article, creating natural backlinks. In order for your content to be a popular in your target market it is essential that it is accurate, informative and localised. To achieve this, research will need to be conducted prior to creating the content.

A native linguist living in your target country will conduct one hour of detailed research into a topic of your choice so that you have all the information necessary to be able to create a detailed, accurate piece of content from a local viewpoint.

We will send this research to you in a Word document.

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How it works

The process begins by completing a briefing questionnaire to clarify your objectives for the research. This briefing will be visible to all the team members involved with delivering the research and is the foundation for all our quality checks. We will need to know exactly what topic you want us to research, as well as your target country/language.

The research will be undertaken by a native linguist who lives in your target country. They will perform one hour of research on your desired topic and will create a document containing facts to be used in the content. An SEO Strategist will supervise the native linguist and review the research before sending it to you in a Word document format.

Please note that this service is the research only and does not include the creation of your content.

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Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times

What our clients say

Research for content marketing

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