Increase your exposure in China

360 Search is the second largest search engine in China after Baidu. It has approximately 300 million searches per day and 100 million unique visitors per month. 360 Search is a very important PPC channel if you want to expand your paid search presence in China without relying solely on Baidu. It has various search and display ad opportunities across devices for advertisers wanting to target the Chinese market. Your 360 Search PPC account will be set up by a native Chinese-speaking PPC Specialist as quickly and as smoothly as possible, enabling you to reach a wider audience.

Get in touch about 360 Search PPC account opening...

When you want to expand your paid search presence in China without relying solely on Baidu.

When you want to establish a presence on a search engine that is rapidly expanding.

When you want to compare the performance of two search engines in China.

What our clients say

Flexible and innovative approaches to meet demanding goals

Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.

Evelyn Hodgson

Head of Brand - Portakabin

Adapted for each market for maximum impact

We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals

Hazel Goesaert

European Associate Marketing Manager - Business Machines - Fellowes

Technical and strategic expertise

Webcertain's understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.

Surpreet Bahl

Digital Marketing Manager - Esko

For international support, look no further than Webcertain

There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you're looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.

Tim Jordan

VP Marketing Berlitz and ELS

Why open a 360 Search PPC account?

Understanding Chinese processes and requirements can often be challenging, so if you are looking for an international agency partner with experience of the Chinese market, you've come to the right place.

We work directly with 360 Search, not through a third party, ensuring that the process is streamlined and with quick turnaround times. This will enable you to launch your campaigns on 360 Search and reach a wider Chinese audience. It also gives you the opportunity to compare performance statistics with another search engine you may be advertising on (e.g. Baidu).

This service, which covers the opening of a 360 Search account for PPC purposes, will be carried out by a native Chinese-speaking PPC Specialist as quickly and as smoothly as possible, enabling you to reach a wider audience on a search engine that is rapidly expanding.

How 360 Search PPC account opening works

A native Chinese-speaking PPC Specialist will work closely with you and 360 Search to provide this service. Our team will ensure that 360 Search has all the relevant information such as your website address, email, business licence and ICP documents. We will lead the communication with 360 Search and contact you when they require any information.

The first stage of this process is to provide 360 Search with your website address. They will then assess whether you are permitted to advertise on their platform and then categorise your business as either a small or big client:

  • For a small client, the minimum top-up required is CNY 4000 (~GBP 429) plus an annual management fee of CNY 600 to 360 Search.
  • For a big client, the minimum top-up required is CNY 50,000 (~GBP 5,367) and there is no annual management fee to 360 Search.

Once this process has been completed and your business license and ICP documents provided to 360 Search, you will be required to sign a contract with 360 Search.

The account opening process usually takes approximately one week, providing all documents are available.

Please note that 360 Search does not accept medical advertising.

Webcertain Group is passionate about generating business growth for its clients in any part of the world.

A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times