Yahoo is the most popular search engine in Taiwan/Hong Kong/Japan and should be used if you are considering running a search campaign in the region. We will review and amend your existing Traditional Chinese or Japanese PPC ads to ensure they are Yahoo-compliant, providing the converted ads in your target language with the English translation for any amendments.
When you have an existing Traditional Chinese or Japanese PPC campaign and would like to convert the ads for use on Yahoo.
When you want to improve your online advertising campaign in Taiwan/Hong Kong/Japan.
When you want your PPC ads to be in your target language.
Despite failing to make a serious dint in the search market in many countries, Yahoo is successful in Japan, Taiwan and Hong Kong, proving more popular than alternatives such as Google. Therefore, incorporating Yahoo into your paid strategy for these markets is essential.
This service will take your existing Traditional Chinese or Japanese PPC ads and adapt them for use on Yahoo, taking into account any character limits, content restrictions etc. This will enable you to reach a wider audience and consolidate your presence on the search engine.
You will receive a spreadsheet containing the ads converted into the correct format for use on Yahoo. For ads which needed to be amended to comply with any guidelines, we would provide the back translation in English.
The process begins with us taking a brief to clarify your objectives and we will also need your existing Traditional Chinese or Japanese ads. We will need you to provide us with your target keywords in your target language, or order keyword research separately.
A PPC specialist who is native in your target language, under the supervision of an account manager with expertise in paid search, will take your existing Traditional Chinese or Japanese ad texts and convert them to be compliant with Yahoo. They will also ensure that the ads are relevant to your existing keywords and landing pages.
You will receive an Excel spreadsheet containing the ads converted into the Yahoo format. If any ads had to be amended, we would offer the back translation in English.
Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.