Social media listening offers businesses opportunities to understand the needs of their audience and observe how their brand is perceived so they can effectively manage their brands and reputation. This is particularly vital if you are thinking of expanding to new markets where your target audience is unfamiliar with your brand. It can also be beneficial for monitoring conversations surrounding your competitors’ activities so you can either take steps to avoid issues that prompt complaints or, quickly act on opportunities that would give your brand an advantage over your competitors. With this service, we will carry out a social media e-listening monthly report on your company, including gathering information such as; top influencers in your field and particularly relevant posts about your company, helping you to shape your marketing strategy appropriately.ENQUIRE NOW
When you want to gain a valuable insight into conversations taking place online relating to your brand or business.
When you already have an online presence within a market and want to discover/monitor what is being said about you online.
When you want to determine which markets you should prioritise based on online conversations.
When you want to perform in-depth market research online about your brand/product.
Social media provides a platform for people to voice their opinions and experiences with brands and services online. Listening to what your audience has to say about your brand or products is essential if your international campaigns are to. Internet users will now search online to see what people are saying about your brand/products and use the information they find to make decisions about you and whether to buy from or work with your company. E-Listening is also useful for discovering and researching new markets so that you can align your global strategy.
Our E-Listening service allows you to cost effectively measure and gain insight into what is being said about your brand online in any language and where those conversations are taking place. We will gather information across all social media platforms to give you a very comprehensive monthly report.
This will assist you with making key strategic decisions on the next steps to take within a specific market. This could be anything from committing more time and resources into a specific market, to promoting certain popular services or products, or even reducing the resources you currently have within a market.
We will need to know details such as where you are active, which networks you have a presence on and what your objectives are.
These details will be passed onto one of our social media strategists, who will be a native speaker of your target language and will do a Social Media E-Listening Report for your company/brand.
Our E-Listening service report includes:
The report will also go into details such as where comments about you are being posted, who is posting them, details of the poster’s profile, whether the comments are positive, negative or neutral, and based on all this we will suggest an action plan on how best to respond, such as providing advice to a disgruntled customer, for example.
The process will be managed and quality checked to ensure the service meets your requirements.
Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.