Youku is China's leading video sharing site, with over 400 million monthly users. To boost your video's rankings in the Youku search results, we will optimise it using popular and relevant keywords. We will use Baidu to compile a list of the most frequently searched-for keywords based on your video's topic. This list will be sent to you in an Excel format, ready for you to add to your video.

This service can help...

When you want to launch a Youku campaign.

When your Youku video needs to be optimised.

When your Youku video has been optimised but is not performing well.

Want to learn more?

What our clients say

Flexible and innovative approaches to meet demanding goals

Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.

Evelyn Hodgson

Head of Brand - Portakabin

Adapted for each market for maximum impact

We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals

Hazel Goesaert

European Associate Marketing Manager - Business Machines - Fellowes

Technical and strategic expertise

Webcertain's understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.

Surpreet Bahl

Digital Marketing Manager - Esko

For international support, look no further than Webcertain

There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you're looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.

Tim Jordan

VP Marketing Berlitz and ELS


Youku is China's most popular video sharing website, with over 400 million monthly users, which makes it an excellent channel for reaching a Chinese audience and sharing your message. In order for your video to appear in Youku's search results, it must be uploaded on the website and should be optimised with popular and relevant Chinese keywords.

We will conduct keyword research for your Youku video so that you will be able to add these keywords and ensure that your video is fully optimised. The keyword research will be conducted by a Chinese native specialist using Baidu, the most popular Chinese search engine, to find the most popular and relevant keywords for your video.

You will receive the list of keywords in an Excel file, ready for you to add to your video on Youku.

How it works

The process begins by completing a briefing questionnaire with your project manager to clarify your objectives for your video. This briefing will be visible to all the team members involved with delivering the service and is the foundation for all our quality checks. We will ask for the video URL and we will need details of your target audience.

A native Chinese SEO specialist will conduct keyword research for your video using Baidu, compiling a list of the most frequently searched-for keywords based on your video's topic. This list of keywords will be sent to you in an Excel format, ready for you to add to your video as part of your optimisation efforts.

Webcertain Group is passionate about generating business growth for its clients in any part of the world.

A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times