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When you want to launch an international paid search campaign in a new target market and you are looking for support from a team with local knowledge.
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In order to execute effective PPC campaigns you must have a clear campaign structure. Each campaign has a particular focus and contains ad groups within it. Each ad group is even more targeted,...
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Search Query Report Linguistic Analysis
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“Search queries”, “key phrases” or “keywords” are the words and phrases that internet users enter into search engines. PPC ads appear in the search engine results when users search for particular keywords. A...
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PPC campaigns can be costly if they are not getting you the expected results. However, an underperforming campaign doesn't necessarily mean starting from scratch. With our international PPC consultancy service, we will...
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Expanded text ads are the new text ad format on Google. Expanded text ads allow two 30-character headlines and an 80-character description line. They are designed for today’s mobile-first world and give users...
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Pay-per-click (PPC) advertising allows you to bid to post ads that will appear when internet users search for certain trigger keywords, and only pay when a user actually clicks on your ad. The...
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In order to be able to advertise on a search engine, once you have opened an account, you need to upload your campaign(s). Making a mistake at this step can be very costly,...
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Google is the most popular search engine in the world, with over 80% of the global market share and well over 90% share in many countries. Running PPC campaigns on Google should be...
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