Twitter Use Rising In Latin America

According to Twitter, Latin American use of the social media site has increased year on year, yet again. The country with the highest user base is Brazil, with over 40 million users, followed by Mexico with 35 million. However, growth does appear to be slowing. In a separate report from eMarketer, while Twitter user growth was 41.1% in 2014, it decreased to 15% and then 12% in 2015 and 2016 respectively. This growth is expected to begin to plateau, with a predicted increase in users of 6.3% across Latin America in 2020. However, the increase in user base is forecasted to decrease even more in places like Mexico, which by 2020 is only expected to see growth of 3.5%.