How keyword research can aid target market analysis

So, you have a great product or service that's doing really well in your home market. You feel it's the right time to expand internationally, but which country should you target? When you're conducting target market analysis, the most important thing you need to work out is what level of demand there is for your product or service in each potential market. One way you can do this is through keyword research. This video explains how international keyword research can help with target market analysis.