Hepsiburada Launches Scheme For Female Entrepreneurs

The Turkish online retailer, Hepsiburada, has introduced a new scheme designed to help female entrepreneurs in the country. The program aims to assist 1,000 women, and will offer free online stores, as well as giving assistance with sales, operations, marketing and logistics. Hepsiburada's CEO and founder said that, as a female entrepreneur herself, she understands “how important it is for a modern economy to harness the power and influence of women”. The company also released information showing that whilst there are over 110,000 female entrepreneurs in Turkey currently, over 80% of their businesses fail within 3 years.