Founding And Launching A Social Start-Up

Starting a social platform is challenging and comes with its own unique hurdles. We talk to Samir El-Alami, founder of online startup app SocialWe, about how to approach targeting, marketing strategies and ensuring you make the right decisions for your product and audience.

Since the start of 2016, Samir has been the CEO of Social We after founding the site. Previously however, he has worked as a startup consultant and CMO in consulting roles and interim roles.