The Latest Insights from International Online Marketing
26 August 2015.
Yandex has joined up with the popular Turkish football club Fenerbahce.
Yandex will be the club’s shirt sponsor for the upcoming 2015-2016 season.
The Yandex browser will also be accessible from the Fenerbahce website and app.
Yandex entered the Turkish market in 2011 and currently has a 4% share of the search market. It hopes that its partnership with Fenerbahce will help to increase this further.