The Importance Of Data In Content Creation

Corentine Aronica and Jules Dijkstra, PR and Communications Managers at Trivago, talk to us about the importance of using data when creating content.

Find out more about:

Why data is so important
How to get data and creativity to work together
What kind of content makes a good news piece
How to stand out in a competitive sector
How to measure the performance of a piece of content once it has been published

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