The Latest Insights from International Online Marketing
Research by Ipsos has revealed the most popular social networks in Norway.
Facebook is the most popular social network by far, with 81% of Norwegians using the site.
Snapchat has overtaken Instagram to take second place, with 44% and 37% of internet users using the social networks respectively.
The study also revealed that users were more engaged on Snapchat than Instagram, with 73% using Snapchat every day compared to 58% who used Instagram every day.
Younger people were likely to use Snapchat than their older counterparts, with the social app also being more popular amongst women than men.
Google+, LinkedIn, Twitter and Pinterest also had a presence in the country.
Norway has one of the most mature internet markets in the world, with the third fastest internet speeds in Europe and 78% of Norwegian internet users engaging in ecommerce.