Pinterest Rolls Out Targeting For Promoted Pins

Interest targeting allows advertisers to target users based on their current interests

Pinterest has rolled out new targeting features on its Promoted Pins advertising service. The new targeting options are interest targeting, keyword targeting and customer database targeting. Interest targeting allows advertisers to target users based on their current interests. Advertisers can choose from a list of over 420 different interests. Keyword targeting allows advertisers to select which keywords they want their Promoted Pins to appear for when users search for a keyword on Pinterest. Customer database targeting allows advertisers to create and target lists of users from their existing customers. Pinterest has also announced that it has expanded its Promoted Pins service to small-to-medium sized businesses in the US and the UK. Previously, Promoted Pins had only been available to large businesses. It is expected to launch Promoted Pins in other English-speaking countries later this year. Pinterest is one of the most popular image-sharing websites in the world, with around 100 million users, 85% of whom are female. 

The Movers And Shakers - Moving And Shaking

Search and discover everything we've reported on certain brands or industry topics. Follow the trends right before your eyes - and in the blink of eye you know.
Select Country

Individual BASIC

Free

Video Briefings,Catch Up TV
10 per month
Language Guides,Country Guides,How To Guides
2 per month
eLearning,eLearning Course,Quizzes
2 per month
Tools,Webcertain Events
Not Available
Lists,Benchmarks
Not Available
Access to Webcertain video Tutors.Extra fee applicable
Not Available
Access to Customised courses and Examinations.
Not Available
Attendance at Webcertain.TV Connect Events per year
Not Available
Subscribe

Individual PREMIUM

£25

per
month
Cancel Anytime
Video Briefings,Catch Up TV
Unlimited
Language Guides,Country Guides,How To Guides
Unlimited
eLearning,eLearning Course,Quizzes
Unlimited
Tools,Webcertain Events
Not Available
Lists,Benchmarks
Not Available
Access to Webcertain video Tutors.Extra fee applicable
Not Available
Access to Customised courses and Examinations.
Not Available
Attendance at Webcertain.TV Connect Events per year
1 per month
Subscribe

Team GLOBAL

£95

per
month
(up to5 users ) - additional users12.00
Video Briefings,Catch Up TV
Unlimited
Language Guides,Country Guides,How To Guides
Unlimited
eLearning,eLearning Course,Quizzes
Unlimited
Tools,Webcertain Events
Unlimited
Lists,Benchmarks
Unlimited
Access to Webcertain video Tutors.Extra fee applicable
Unlimited
Access to Customised courses and Examinations.
Unlimited
Attendance at Webcertain.TV Connect Events per year
3 per month
Subscribe