The Latest Insights from International Online Marketing
The European logistics company Hermes is expanding its BorderGuru service to the US.
BorderGuru provides businesses who want to target customers in other countries with logistics, warehouse, ecommerce software and IT solutions. It also helps businesses understand customs duties and fees.
The expansion will help US businesses who want to engage in cross-border ecommerce but lack the resources to build an international distribution network.
A spokesperson from Hermes commented on the expansion, saying that it saw itself as an “enabler” of cross-border ecommerce, and that it hoped to help American businesses get a foothold in European markets.
Online shopping is more popular than ever, and the global ecommerce market grew by 23% last year.