Facebook Is Argentina's Favourite Social Network

The Latest Insights from International Online Marketing

Facebook is Argentina's most popular social network after it was revealed that nearly 100% of internet users had used the site. The report carried out by Carrier y Asociados, showed that 97% of those on the internet in Argentina had used Facebook in past, putting it a long way ahead of WhatsApp in second place, on 70%. However, the survey also estimates that just 72.7% of those online will use social media at all this month, whilst just 71 will use Facebook. Surprisingly the results showed a high 60% usage rate for Google Plus, whilst the site is a lowly 9th in usage rate across the whole of Latin America with only 8 million users to Facebook's 140 million.

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