Bing has launched a new tool to help news publishers expand the reach of their content. Bing News PubHub is an online portal that allows publishers to submit their sites to Bing. Once a news website has been approved by Bing, its articles will be automatically distributed in front of millions of Bing search app, Bing News Outlook Connector and Cortana users. To submit a news website to Bing News PubHub, webmasters need to check that they're following Bing's Webmaster Guidelines, verify ownership of their site using Bing Webmaster Tools and then follow the instructions for submission on pubhub.bing.com Bing has said that in order for a news site to be approved, it must be deemed newsworthy, original, authoritative and readable.Â
