With mobile use on the rise, and the analysis of data more important than ever, Christina Xu sits down with Aleyda Solis from Orianti to talk about the benefits of mobile data. They talk in depth about the importance of mobile data to any business and what tools can help you separate it from desktop data. She also discusses the effect that these tools can have on keeping track of a business's competitors and how best to take advantage of mobile search behaviours.
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Based in Madrid, Aleyda Solis is an internationally renowned digital marketer. Named by Forbes in 2015 as one of the top ten Digital Marketing Experts to follow, Aleyda has spoken at SEO events all around the world, in cities such as London, Paris, Jerusalem and Seattle, amongst many more.