International SEO Workshop
If you want to improve your knowledge of international strategies and tactics, get hands-on, practical advice for increasing global visibility and learn the latest trends in SEO, this workshop is for you.
I want a ticketIt’s a small group session, meaning it’s interactive, collaborative, and full of opportunity for you to get involved, ask questions, and put the theory into practice.
Led by experienced practitioners who work day-in, day out on global SEO projects, you’ll learn proven methods and see real-life examples and how they can apply to your business.
The workshop is delivered in English and tickets include access to the International Search Summit Barcelona on 12 November 2025.
A deeper understanding of core international SEO concepts
Processes and frameworks to apply in your work
Recommendations of workflows, reports, and tools to save time and add value
Discussion with fellow SEOs to share experiences and learn from each other
Examples of success in international campaigns
The confidence to work on international websites
How to use Google E-E-A-T for SEO?
Understanding search intent in different markets
Entity-based optimisation
International site structures and geo-targeting
Indexing and crawling strategies for international sites
Hreflang for international websites
Javascript SEO from an international site perspective
International website migrations
This workshop is aimed at intermediate-level or above SEOs with a good understanding of the fundamentals.
Arkadiusz leads the SEO team at Webcertain, where he has been working since 2007. With over 15 years of hands-on experience in international SEO, particularly in the area of technical SEO, he has helped clients with many challenges, ultimately leading to successful outcomes and improved SEO performance. With his experience and strong analytical skills, he provides invaluable input to developing and deploying international SEO strategies, improving the organic performance of websites across multiple markets and managing the workflow of SEO activities. Arkadiusz is from Poland, but grew up in Canada and moved to the UK in 2007.
Sanja is a Senior SEO Specialist & Assistant Manager at Webcertain and has worked in SEO since 2015. She conducts SEO audits and creates SEO strategies, always having in mind the most innovative and most effective solutions. She is passionate about creating content strategies and new methodologies for content optimisation. Sanja speaks Serbian, English and Spanish, and is familiar with the basics of Chinese. Originally from Serbia, Sanja now lives in Spain.
Patryk works as an SEO Specialist at Webcertain. His area of expertise is the technical side of SEO, from crawling and indexing strategies, web performance, to JavaScript and rendering SEO. He is focused on creating deep-dive technical audits to help his clients’ global websites perform better in organic search . Patryk originates from and lives in Poland.
There are limited places so book early to secure a spot.
Please read the event Code of Conduct
