International Social Summit
Learn tactics and insights specific to international campaigns and platforms
Takeaway new ideas on how to effectively scale social campaigns across multiple markets
Hear case studies from global brands running successful social activities
Meet fellow global social professionals and make valuable connections
Global strategy
From organic to paid to managing budgets, these talks will focus on how to create a global strategy which will bring results.
Break
Paid social
The days of organic-only social are gone, so paid is at the heart of any strategy. We’ll cover a range of strategies that can be deployed using paid social channels, as well as how to allocate and apply for budget.
Lunch
Underrated, alternative platforms
We’re used to talking about LinkedIn, Facebook and Twitter but what about some of the other platforms which are not so prevalent yet present huge opportunities? From global platforms to country-specific market leaders, we’ll showcase when and how they can be incorporated into your campaigns and strategy.
Break
Influencers
The influence of influencers is yet to abate, so we’ll look at strategies for identifying, connecting with and partnering with influencers in different markets and different sectors.
Final Q&A
Networking drinks
2021 speakers will be added when confirmed
Webcertain
Daiana’s degree in journalism gave her the writing, research and analytics skills she needs to conduct market research
More about Daiana
Webcertain
Anlieka has worked as a Social Media Executive at Webcertain for over a year and has a background in media studies and film making.
More about Anlieka1ª planta, Edif. Este, Moll de Barcelona, s/n, 08039 Barcelona, Spain