International digital marketing information by subscription. Webcertain Know-How, Analytics, Projects & CMS

View

South Korea

Slides

Search marketing in South Korea

View

South Korea

Video

Webinar: How to succeed online in South Korea

View

South Korea

Slides

How to succeed online in South Korea

View

Russian Federation

Video

Webinar: Social media strategy for Russia

View

Russian Federation

Slides

Social media strategy for Russia

View

Russian Federation

Country Guides

A guide to digital marketing in Russia

View

Russian Federation

Slides

Search marketing in Russia

View

Russian Federation

Video

Webinar: Search marketing in Russia

View

Russian Federation

Video

Digital marketing insights for Russia in 2020

View

Russian Federation

Video

Webinar: How to succeed online in Russia

View

Russian Federation

Slides

How to succeed online in Russia

View

Brazil

Country Guides

Webcertain Search And Social Report 2020: Brazil

View

Japan

Country Guides

Webcertain Search And Social Report 2020: Japan

View

Russian Federation

Country Guides

Webcertain Search And Social Report 2020: Russia

View

South Korea

Country Guides

Webcertain Search And Social Report 2020: South Korea

View

United States

Country Guides

Webcertain Search And Social Report 2020: US

View

South Korea

Video

Opening a Naver advertising account: What you’ll need

View

Japan

Video

Secrets to Japanese SEO success

by Brad Lucido

View

South Korea

How To Guides

Social media on Naver: The Blog, the Post, or the Café?

View

Online marketing tactics for you

Paid Media

Video

Webinar: Search marketing in South Korea

View

Paid Media

Slides

Search marketing in South Korea

View

Localisation

How To Guides

7 key tools for translation quality assurance

by Samantha Brazel

View

Localisation

Video

Webinar: How to succeed online in South Korea

View

Localisation

Slides

How to succeed online in South Korea

View

Localisation

Video

Webinar: How to leverage translation memory

by Siyuan Huang

View

Localisation

Slides

How to leverage translation memory

by Siyuan Huang

View

Paid Media

Video

Webinar: Why you shouldn't translate keywords and ads

View

Paid Media

Slides

Why you shouldn't translate keywords and ads

View

Content Marketing

How To Guides

How manufacturers can use storytelling on social media

View

Localisation

How To Guides

Translation, localisation, transcreation, copywriting

View

Content Marketing

How To Guides

The impact of false friends on online content

by Webcertain Content

View

Content Marketing

How To Guides

YouTube marketing - Part 4

View

Content Marketing

How To Guides

YouTube marketing - Part 3

View

Content Marketing

How To Guides

The importance of images in content marketing

by Bryan Sutton

View

Social

Video

Webinar: Social media strategy for Russia

View

Social

Slides

Social media strategy for Russia

View

Social

How To Guides

A guide to advertising on Facebook

by Webcertain Social

View

Localisation

How To Guides

A guide to buying technical translation

View

Content Marketing

How To Guides

A guide to international multichannel marketing

View

Test yourself and get a certificate

Certification

Quiz: Key tools for translation quality assurance

View

Certification

Quiz: How manufacturers can use storytelling on social media

View

Certification

Quiz: To translate, localise, transcreate or copywrite?

View

Certification

Quiz: False friends in online content

View

Certification

Quiz: YouTube video production

View

Certification

Quiz: YouTube video pre-production

View

Certification

Quiz: Images in content marketing

View

Certification

Quiz: Advertising on Facebook

View

Certification

Quiz: Buying technical translation

View

Certification

Quiz: International multichannel marketing

View

Certification

Quiz: How to achieve high-quality translations

View

Certification

Quiz: Content marketing in the technology sector

View

Certification

Quiz: Digital marketing in Russia

View

Certification

Quiz: Social selling on LinkedIn

View

Certification

Quiz: Buying marketing translation

View

Certification

Quiz: How to plan and execute a successful webinar

View

Certification

Quiz: Terminology management for translation

View

Certification

Quiz: How to prioritise your global social media budget

View

Certification

Quiz: How to work with micro-influencers in B2B marketing

View

Certification

Quiz: How to prioritise global social media budgets

View

All about China

Video

Targeting China: An action plan to bring online success

View

Slides

Targeting China: An action plan to bring online success

View

Video

Digital marketing insights for China in 2020

View

Slides

How to run effective search campaigns in China

View

Video

Webinar: How to run effective search campaigns in China

View

Video

Webinar: Using WeChat to grow sales in China

View

Slides

Using WeChat to grow sales in China

View

Country Guides

Webcertain Search And Social Report 2020: China

View

Video

Webinar: How to succeed online in China

View

Slides

How to succeed online in China

View

How To Guides

A guide to mobile marketing in China

by Annick Marcellin

View

Video

Why you need to be on WeChat when targeting China

View

Video

Opening a Baidu advertising account: What you’ll need

View

Slides

China: Opportunities in B2B on WeChat

View

Country Guides

Webcertain Search And Social Report 2018: China

View

News

Google launches AR tech in China

View

News

Baidu AI can mimic voices after 1 minute of training

View

News

WeChat usage explodes over Chinese New Year

View

News

Baidu had a strong Q4 2017

View

News

China clamps down on VPNs in censorship push

View

SEO for you

Slides

Search marketing in Russia

View

Video

Webinar: Search marketing in Russia

View

Video

Cultural dimensions and global digital marketing

by Brian O'Flynn

View

Video

How to build better links than your competitors

by James Brockbank

View

Video

Targeting China: An action plan to bring online success

View

Video

Google is your new homepage and it's very geo-sensitive

by Jason Barnard

View

Video

Setting up a global SEO team that fits your budget

by Nitin Manchanda

View

Video

Q&A with Google

by John Müller

View

Slides

Cultural dimensions and global digital marketing

by Brian O'Flynn

View

Slides

How to build better links than your competitors

by James Brockbank

View

Slides

Targeting China: An action plan to bring online success

View

Slides

Google is your new homepage and it's very geo-sensitive

by Jason Barnard

View

Slides

Setting up an global SEO team that fits your budget

by Nitin Manchanda

View

Video

Digital marketing insights for Russia in 2020

View

Video

6 search engines that are challenging Google

View

Slides

How to run effective search campaigns in China

View

Video

Webinar: How to run effective search campaigns in China

View

Video

Why is website speed so important?

View

Video

What can you learn from an SEO gap analysis?

View

Country Guides

Webcertain Search And Social Report 2020: Argentina

View

Taking a look at Russian Federation

Video

Webinar: Social media strategy for Russia

View

Slides

Social media strategy for Russia

View

Country Guides

A guide to digital marketing in Russia

View

Slides

Search marketing in Russia

View

Video

Webinar: Search marketing in Russia

View

Video

Digital marketing insights for Russia in 2020

View

Video

Webinar: How to succeed online in Russia

View

Slides

How to succeed online in Russia

View

Country Guides

Webcertain Search And Social Report 2020: Russia

View

Slides

Insights into the Russian market and Yandex

by Tatiana Bashlycheva

View

Video

Combining DOOH, media and video in Yandex

by Manfred Schlosser

View

Country Guides

Webcertain Search And Social Report 2018: Russia

View

News

Yandex and Sberbank to launch e-commerce site Beru

View

News

Russia blocks Google and Amazon IP addresses

View

News

Yandex introduces automatic ad blocking feature

View

News

Yandex display ads to move to Yandex.Direct

View

News

Media-contextual banners move to Yandex.Direct

View

News

Yandex Launches Fast-Loading Turbo Pages

View

News

Yandex Aims For 50% Of Russian Mobile Search Market

View

News

Adyen Partners Up With Yandex.Checkout

View

Let's review Content Marketing

How To Guides

How manufacturers can use storytelling on social media

View

How To Guides

The impact of false friends on online content

by Webcertain Content

View

How To Guides

YouTube marketing - Part 4

View

How To Guides

YouTube marketing - Part 3

View

How To Guides

The importance of images in content marketing

by Bryan Sutton

View

How To Guides

A guide to international multichannel marketing

View

How To Guides

Content marketing in the technology sector

View

Video

Intent-based content optimisation for global companies

by Kathryn Parsons

View

Slides

Intent-based content optimisation for global companies

by Kathryn Parsons

View

How To Guides

How to plan and execute a successful webinar

View

How To Guides

YouTube marketing - Part 2

View

Video

Why to regularly maintain your WordPress website

View

How To Guides

A guide to mobile marketing in China

by Annick Marcellin

View

Video

Gamification as an essential part of content marketing

by Becky Simms

View

Video

Video translation: The three main options explained

View

Video

Why a good logo is worth 1,000 words for your business

by Patricia Paladini Adell

View

Video

Lessons learnt and best practices in global readiness

View

Video

Global content for local customer experiences

by Bruno Herrmann

View

Slides

Lessons learnt and best practices in global readiness

by Patricia Paladini Adell

View

Slides

Gamification as an essential part of content marketing

by Becky Simms

View

Japan in more detail

Country Guides

Webcertain Search And Social Report 2020: Japan

View

Video

Secrets to Japanese SEO success

by Brad Lucido

View

Country Guides

Webcertain Search And Social Report 2018: Japan

View

News

Yahoo Japan found guilty of defamation

View

News

Google To Double Its Presence In Japan

View

News

Traditional TV Dominates In Japan

View

News

Instagram Is Fastest Growing Social Network In Japan

View

News

Alipay To Launch In Japan

View

News

Luxury Brands Wary Of Japanese Ecommerce Market

View

News

Mobile Contactless Payments Unpopular In Japan

View

News

Rakuten Holds Off Amazon In Japan

View

News

Twitter Is Most Popular Social Network In Japan

View

News

Line Announces Focus On AI

View

News

Japan Legalises Shared Economy Rental Apps

View

News

Digital Advertising Ineffective In Japan

View

News

Japanese Online Shoppers Prefer Browsers Over Apps

View

News

Social Media Tops In-Feed Ad Spend In Japan

View

News

Digital News Becoming More Popular In Japan

View

News

Japan Rejects Right To Be Forgotten

View

News

Facebook And Instagram See Strong Growth In Japan

View

Learning about Social

Video

Webinar: Social media strategy for Russia

View

Slides

Social media strategy for Russia

View

How To Guides

A guide to advertising on Facebook

by Webcertain Social

View

Video

4 countries where social media isn’t what you’d expect

View

How To Guides

A guide to social selling for international businesses

by Anlieka Marconi

View

Video

How Facebook usage differs around the world in 2020

View

Video

How Twitter usage differs around the world in 2020

View

How To Guides

How to prioritise your global social media budget

View

Video

Webinar: Global strategy tips for organic social media

View

Slides

Global strategy tips for organic social media

View

Video

Webinar: Using WeChat to grow sales in China

View

Slides

Using WeChat to grow sales in China

View

How To Guides

How to work with micro-influencers in B2B marketing

View

Video

Webinar: How to prioritise global social media budgets

View

Video

Webinar: How to use social selling for global growth

by Anlieka Marconi

View

Video

International online reputation management

by Chris Silver Smith

View

Video

Why you need to be on WeChat when targeting China

View

Video

How to win friends and influencers internationally

View

Video

Why to conduct market research before expanding

View

Video

Why it's important to conduct persona research

View

Time to look at United States

Country Guides

Webcertain Search And Social Report 2020: US

View

News

Only 6% of US companies prepared for GDPR

View

Video

How will net neutrality changes affect the US?

by Jens Kuhn

View

News

88% of Americans research online then buy in-store

View

News

Search engines increasingly important for ecommerce

View

News

Celebrity Endorsements Have A Negative Impact

View

News

US Display Advertising To Grow 70% In Next 4 Years

View

News

Facebook Usage Falls Dramatically In The US

View

News

Bing Launches Black Friday Flyer Ads

View

News

Snapchat Adds Context Cards To Adverts

View

News

Google Most Likely Company To Exist In 50 Years

View

News

Travel Loyalty Programmes Are Very Popular In US

View

News

Ecommerce To Dominate US Holiday Shopping 2017

View

News

US Holiday Spend To Reach Record Levels

View

News

Research Reveals US Search Advertising Landscape

View

News

US Mobile Payments Market Predictions

View

News

Facebook Rolls Out New Video Platform

View

News

Social Advertising Has Little Impact On Conversions

View

News

Bing Opens Dynamic Search Ads To All US Advertisers

View

News

Aldi Launches Grocery Delivery Service In US

View

The secrets of eCommerce

Video

8 countries with local e-commerce sites

View

Video

The secret to boosting your Amazon sales

View

Video

Harnessing Amazon PPC for global growth

by Julia Munder

View

How To Guides

How hotels can increase direct online bookings

by David Sanchez

View

Video

Using automated bidding strategies for global expansion

by Sven O. Wilhelm

View

Video

Scaling PR and link building internationally

by Dominik Schwarz

View

News

Yandex and Sberbank to launch e-commerce site Beru

View

News

New Bing Shopping Campaigns features rolled out

View

Video

Amazon marketing: Tips and tactics for success

by Gil Lang

View

Video

The challenges of currency management in travel

by Antonio Rami

View

News

M-commerce to grow strongly in 2018

View

News

Ecommerce taxes coming to South East Asia

View

News

Fitbit launches mobile payments solution Fitbit Pay

View

News

Ecommerce behaviour on Amazon revealed

View

News

Alibaba to help French businesses sell in China

View

News

Ecommerce in Finland on the increase

View

News

88% of Americans research online then buy in-store

View

News

India is world's fastest growing mobile payments market

View

News

Taobao's fight against counterfeit goods in 2017

View

News

Smartphones are top device for mcommerce in UK

View

Latest guides

How To Guides

7 key tools for translation quality assurance

by Samantha Brazel

View

How To Guides

How manufacturers can use storytelling on social media

View

How To Guides

Translation, localisation, transcreation, copywriting

View

How To Guides

The impact of false friends on online content

by Webcertain Content

View

How To Guides

YouTube marketing - Part 4

View

How To Guides

YouTube marketing - Part 3

View

How To Guides

The importance of images in content marketing

by Bryan Sutton

View

How To Guides

A guide to advertising on Facebook

by Webcertain Social

View

How To Guides

A guide to buying technical translation

View

How To Guides

A guide to international multichannel marketing

View

How To Guides

How to achieve high-quality translations

View

How To Guides

Content marketing in the technology sector

View

How To Guides

A guide to social selling for international businesses

by Anlieka Marconi

View

How To Guides

A guide to buying marketing translation

View

How To Guides

How to plan and execute a successful webinar

View

How To Guides

A guide to terminology management for translation

View

How To Guides

How to prioritise your global social media budget

View

How To Guides

How to work with micro-influencers in B2B marketing

View

How To Guides

YouTube marketing - Part 2

View

How To Guides

A guide to search and display advertising on Google

by Valeria D'amato

View

South Korea in focus

Video

Webinar: Search marketing in South Korea

View

Slides

Search marketing in South Korea

View

Video

Webinar: How to succeed online in South Korea

View

Slides

How to succeed online in South Korea

View

Country Guides

Webcertain Search And Social Report 2020: South Korea

View

Video

Opening a Naver advertising account: What you’ll need

View

How To Guides

Social media on Naver: The Blog, the Post, or the Café?

View

Country Guides

Webcertain Search And Social Report 2018: South Korea

View

News

Naver to totally change layout on mobile

View

News

Naver launches Android browser called Whale

View

News

Naver announces new features for businesses & creators

View

News

Naver to customise search results using AI

View

News

29% of daily media time on smartphones in South Korea

View

News

Naver criticised for manipulating search terms

View

News

Naver And Google Butt Heads In South Korea

View

News

Google, Naver And Kakao Battle In South Korea

View

News

Naver To Focus On AI In The Future

View

News

Facebook Falling In Popularity In South Korea

View

Video

Top Tips For Off-Page SEO On Naver

View

Video

Top On-Page SEO Tips For When Using Naver

View

Understanding Paid Media

Video

Webinar: Search marketing in South Korea

View

Slides

Search marketing in South Korea

View

Video

Webinar: Why you shouldn't translate keywords and ads

View

Slides

Why you shouldn't translate keywords and ads

View

Video

Adapting global paid search strategies in tough times

by Rachael Harker

View

Video

Using automation to drive growth in paid performance

by David Merrifield

View

Slides

Adapting global paid search strategies in tough times

by Rachael Harker

View

Slides

Using automation to drive growth in paid performance

by David Merrifield

View

Video

How to write ads for international markets

View

How To Guides

A guide to search and display advertising on Google

by Valeria D'amato

View

Video

Why you should advertise your products on Amazon

View

Video

Conversion rate optimisation can boost your performance

View

Video

Opening a Naver advertising account: What you’ll need

View

Video

How Google lead form extensions can boost conversions

View

Video

Going beyond tech to drive digital asset optimisation

by Daniel Smulevich

View

Video

How to run PPC campaigns on Baidu, Yandex and Naver

View

Video

Why creatives are so important for banner ads

View

Video

The benefits of PPC ad localisation

View

Video

Opening a Baidu advertising account: What you’ll need

View

Video

Why it’s important to run regular search query reports