<p>Weibo is a Chinese micro-blogging platform is one of the most popular websites in China. Weibo “Celebrity” accounts are those with more than 10,000 fans. A local Chinese specialist will identify the top 10 most appropriate Celebrity accounts and will then write and post your desired message to those profiles from your account. You will receive a list of the Celebrity accounts we posted onto in an Excel or PDF format.</p>

Here’s when Weibo Celebrity Posting can help!

When you want to engage with the Chinese market

When you don't have a local team in China

What our clients say

Flexible and innovative approaches to meet demanding goals

Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.

Evelyn Hodgson

Head of Brand - Portakabin

Adapted for each market for maximum impact

We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals

Hazel Goesaert

European Associate Marketing Manager - Business Machines - Fellowes

Technical and strategic expertise

Webcertain's understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.

Surpreet Bahl

Digital Marketing Manager - Esko

For international support, look no further than Webcertain

There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you're looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.

Tim Jordan

VP Marketing Berlitz and ELS


Weibo is a Chinese micro-blogging platform and can be considered a hybrid between Twitter and Facebook. It is one of the most popular websites in China, with 30% of Internet users, and has a similar market penetration to Twitter in the USA. It has more than 350 million registered users and about 100 million messages are posted each day. Weibo “Celebrity” accounts are those with more than 10,000 fans.

Our local Chinese team will identify the top 10 Celebrity accounts that are relevant to your industry and then post a message/link onto them using your account.

Please note that it is not guaranteed that our posts will not be removed by the Celebrity account owner. In our experience, however, 95% of posts/links are not removed.

Quality process

<p>The process begins by completing a briefing questionnaire to clarify your objectives. This briefing will be visible to all the team members involved with delivering the service and is the foundation for all our quality checks. We will need to know your industry and the message that you want us to post on the Celebrity accounts. We will also need to know your Weibo log in details.</p><p>A local Chinese specialist will identify the top 10 most relevant Celebrity Weibo accounts in your industry and write posts in Chinese following your requirements. They will then post these messages onto the Celebrity accounts from your Weibo account.</p>

Webcertain Group is passionate about generating business growth for its clients in any part of the world.

A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times