It is important to localise and optimise your URLs, also known as web addresses, as this brings SEO benefits and also allows users to understand the content of your page on viewing the URL, which increases click-through-rates. We will localise and optimise your URL in your target language, and will send you this in an Excel or PDF format.
When your URLs have not been localised
When your URLs have not been optimised
A URL, also known as a web address, is the unique text that displays in the search bar and refers to a unique web page.
Localising your website's URLs to contain relevant, descriptive and region-appropriate words brings several benefits. It is useful to the user as it allows them to determine the content of the page before clicking on it, for example if the URL is sent to them in an email or they see it in search engine results. If the URL is localised in their language it will also make your target audience think it is more local and relevant to them. This can increase the click-through-rate on the URL by quality users who are interested in the content implied by the URL. It also brings SEO benefits, as search engines value relevant keyword usage in URLs.
We will localise and optimise your URL in your target language.
The process begins by completing a briefing questionnaire with your project manager to clarify your web page's objectives. This briefing will be visible to all the team members involved with delivering the service and is the foundation for all our quality checks.
A native SEO specialist, under the supervision of your project manager, will look at your existing website and create a localised, optimised URL in your target language for a particular market.
This will be sent to you in an Excel or PDF format.
Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.