When internet users surf the net and enter queries into search engines, they usually only look at the first page of search results. It is therefore imperative that your app appears high up on search engine results. In order for your app to rank highly in the results, it must be linked to related, popular and trusted websites.
Getting links pointing to your app from relevant, quality websites can be very challenging. App citation sourcing is the practice of approaching webmasters in order to ask them to insert a link pointing from their website to your app. This approach is beneficial as it is a personalised approach that highlights the relevance of your app to their website and gives them good reasons to want to link to it.
With this service, we will carefully research and identify the webmasters which are relevant to your app using local search engines and local trusted sources in your target market. We will then send them an email requesting that they link to your app.
Factors which are likely to facilitate successful app sourcing include:
- Offering your app for free (especially if it is a paid app)
- Accompanying the app with compelling content for potential publication
- Using a purposively created/shared mailbox (e.g.: firstname.lastname@example.org)