App citation sourcing is the practice of achieving hyperlinks to your app pages from trusted, app-dedicated websites local to your target market, thus enhancing your app's visibility both for your target audience and search engines. It is essential for gaining more publicity for your app. A native search specialist will identify and contact the most appropriate webmasters in your market and send them a linking request. This will help you to achieve in-text hyperlinks from trusted websites in your target market. We will deliver an Excel report containing all outreach activity, feedback and results.

Here’s when App Citation Sourcing can help!

When you want to target key informational and “reviews” websites relevant to the apps industry in your target market

When you want to get good quality in-text links to your app pages from reliable and popular websites

When you are looking to establish partnerships with key websites in your target market

What our clients say

Flexible and innovative approaches to meet demanding goals

Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.

Evelyn Hodgson

Head of Brand - Portakabin

Adapted for each market for maximum impact

We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals

Hazel Goesaert

European Associate Marketing Manager - Business Machines - Fellowes

Technical and strategic expertise

Webcertain's understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.

Surpreet Bahl

Digital Marketing Manager - Esko

For international support, look no further than Webcertain

There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you're looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.

Tim Jordan

VP Marketing Berlitz and ELS


When internet users surf the net and enter queries into search engines, they usually only look at the first page of search results. It is therefore imperative that your app appears high up on search engine results. In order for your app to rank highly in the results, it must be linked to related, popular and trusted websites.

Getting links pointing to your app from relevant, quality websites can be very challenging. App citation sourcing is the practice of approaching webmasters in order to ask them to insert a link pointing from their website to your app. This approach is beneficial as it is a personalised approach that highlights the relevance of your app to their website and gives them good reasons to want to link to it.

With this service, we will carefully research and identify the webmasters which are relevant to your app using local search engines and local trusted sources in your target market. We will then send them an email requesting that they link to your app.

Factors which are likely to facilitate successful app sourcing include:

  • Offering your app for free (especially if it is a paid app)
  • Accompanying the app with compelling content for potential publication
  • Using a purposively created/shared mailbox (e.g.:

Quality process

We will need details of your app's market and your target language so that we can identify the most appropriate websites to contact. Please note that providing us with an official email address and with full access to the inbox will increase the success rate of this service. Proving incentives such as vouchers, discounts or gift cards will also increase the chances of success.

One of our specialists, who will be a native speaker of your target language, will research and identify the most suitable websites to contact, under the supervision of a project coordinator. They will then contact the website owners and send them a link request via email.

You will receive a report with all outreach activity, feedback and results in an Excel format.

Please note that an approach does not guarantee a live link.

Webcertain Group is passionate about generating business growth for its clients in any part of the world.

A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times