It is important to keep your PPC ads up-to-date as you do not want to pay for clicks on ads that are advertising products you no longer sell, or miss out on attracting new customers by omitting new products from your campaign. We will go through your PPC ads and update product feature for new products These findings will be sent to you in an Excel or PDF format and will allow you to keep your PPC campaign up-to-date.
When you have a large amount of products that you update relatively frequently
When you have launched a new product
As an online business you will regularly update the list of products you sell, so it is important that you do the same with your PPC ads to ensure that you are attracting the right customers and are not paying for clicks on out-of-date ads for products you no longer sell. However, this can be very challenging when you have a large site with a large number of products and out-of-date ads can often be missed.
We will go through your PPC campaign, product by product, and check whether all your products are available or not, or if new products need to be added. You will receive a report detailing our product-by-product findings in an Excel or PDF format, highlighting ad groups which should be paused or re-activated. Implementing the changes will streamline your campaign and eliminate wasted spend.
The process begins by completing a briefing questionnaire with your project manager to clarify your objectives. This briefing will be visible to all the team members involved with delivering the service and is the foundation for all our quality checks. We will need access to your PPC campaign and your list of current products.
A native speaker of your target language, under the supervision of your project manager, will go through your PPC ads one by one to check if you currently sell the product or not, and to see if any new ads need to be added. They will compile their findings into an Excel or PDF report that will be delivered to you, enabling you to keep your PPC ads up-to-date.
Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.