Mapping and Meta Content Creation

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As part of your SEO efforts, you should ensure that your meta content is optimised and that your URLs have undergone careful keyword mapping. We will create meta-content for your website, including the title tag, keyword tag and meta description tag. We will also clearly map out a list of relevant keywords per URL, to provide structure to the site and ensure you get the most value from each target keyword. You will receive the keyword map and meta content in an Excel or PDF format.


Here’s when Mapping and Meta Content Creation can help!

  • 1

    When you want to increase your rankings and traffic in the natural search engine results

  • 2

    When you already have a list of target keywords for a target market and need to ensure the most appropriate URLs within your website are ranking for these

  • 3

    When you want to prevent targeting multiple URLs for the same keyword

  • 4

    When you have launched new pages on your website and need to associate target keywords with these

  • 5

    When you do not have optimised meta-content on your website

  • 6

    When you want to increase your click-through rate from search engine results pages



When you want to make your website more accessible to search engines and their spiders, it is important that your URLs are paired with popular and relevant keywords and that your meta-content is keyworded and appropriate.

We will clearly map out a relevant list of keywords per URL. Keyword mapping will help you to create a structured, intuitive funnel that guides your site navigation; create a hierarchy of topics, subtopics and sub-subtopics that informs your content authoring; serve as an official record of which pages are associated with which keywords; and inform your site’s internal and external link development.

We will also create meta content for your website, including the title tag, keyword tag and meta description tag. Meta content is added to your website template and is used by search engine spiders to help it determine the content of the page and whether it should rank for particular search queries or not. Each webpage should have different meta content, which consists of a title tag, keyword tag and meta description tag. The meta description tag is the text that displays in the search engine results below the webpage title and is crucial when it comes to converting rankings into clicks.

You will receive this in an Excel or PDF format.


Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times

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Mapping and Meta Content Creation

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