Make sure you are using the best keywords in your Yandex SEO and PPC

Yandex is a popular search engine in Russia. Knowing the popularity of your keywords on Yandex can help you determine which ones to use to improve your Russian PPC or SEO efforts. By choosing the most popular and relevant keywords, you can boost your organic rankings and make sure your PPC ads are appearing for the most relevant search queries, thereby driving more high-quality traffic to your website. With this service, we will research the search volumes of your Russian keywords on Yandex, and produce a report of our findings to statistically support your decision making in the Russian market.

This service can help…

When you want to ensure your Yandex SEO and PPC efforts are targeting the best keywords.

When you want to know the search volume on Yandex for a list of keywords.

When you want to understand users’ search habits in Russia.

When you want to assess a list of keywords in order to define if it can be used in the Russian market.

What our clients say

Flexible and innovative approaches to meet demanding goals

Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.

Evelyn Hodgson

Head of Brand - Portakabin

Adapted for each market for maximum impact

We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals

Hazel Goesaert

European Associate Marketing Manager - Business Machines - Fellowes

Technical and strategic expertise

Webcertain's understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.

Surpreet Bahl

Digital Marketing Manager - Esko

For international support, look no further than Webcertain

There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you're looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.

Tim Jordan

VP Marketing Berlitz and ELS

Why are search volumes important?

Whether you want to improve the SEO of your Russian website or ensure your Yandex PPC ads get triggered appropriately, the key to success is using popular and relevant keywords. This will ensure that your content ranks more highly when users enter relevant search queries into Yandex.

By checking the popularity of different keywords, you will be able to identify the best keywords to use. This can be especially helpful if you have a small budget and want to focus on just a few, very high-quality keywords, or if you are planning on launching in the Russian market.

With this service, we will conduct research based on a list of your chosen keywords, to determine their search volume (i.e. their popularity) on Yandex.

How it works

The process begins by completing a briefing questionnaire to clarify your objectives for the research. This briefing will be visible to all the team members involved with delivering the research and is the foundation for all our quality checks. We will ask you to provide a list of keywords that you want us to research on Yandex.

A native Russian speaker, under the supervision of your Project Manager, will check the search volumes for your keywords on Yandex, and will compile this data into a report which will be sent to you in an Excel format.

Webcertain Group is passionate about generating business growth for its clients in any part of the world.

A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times

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