Drive leads into your marketing funnel

Lead forms let users express their interest in response to your ad, by filling out a contact form. Adding lead forms will make conversions quicker and easier by allowing your customers to instantly submit their details directly within the ad itself. Based on the ad, the landing page and the information you provide us with, our native linguist will write descriptions and calls-to-action for your lead forms that can be added to your ads as extensions.

Lead form extensions can help…

When you want to generate leads to boost sales of your product or service.

When you want to drive leads into your marketing funnel to help increase your number of conversions.

When you want to identify users who are interested in your product or service in order to create a new remarketing list.

How Google lead form extensions can boost your conversions

What our clients say

Flexible and innovative approaches to meet demanding goals

Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.

Evelyn Hodgson

Head of Brand - Portakabin

Adapted for each market for maximum impact

We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals

Hazel Goesaert

European Associate Marketing Manager - Business Machines - Fellowes

Technical and strategic expertise

Webcertain's understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.

Surpreet Bahl

Digital Marketing Manager - Esko

For international support, look no further than Webcertain

There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you're looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.

Tim Jordan

VP Marketing Berlitz and ELS

What are lead form extensions and how can they benefit you?

To enhance the performance of your Google advertising campaign, you can attach a form to your ad in order to generate new leads for your business. It is possible to add these “lead forms” to existing campaigns, as well as to create them for new campaigns.

Lead forms let users express their interest in response to your ad, by filling out a contact form. Adding lead forms will make conversions quicker and easier by allowing your customers to instantly submit their details directly within the ad itself.

A native speaker will write descriptions and calls-to-action for your forms in your target language (currently only available in English), to help improve your PPC campaign.

How it works

The process begins by completing a briefing questionnaire to clarify your objectives. This briefing will be visible to all the team members involved with delivering the service and is the foundation for all our quality checks.

A native speaker of your target language, under the supervision of your Project Manager, will create your lead form extension descriptions and calls-to-action, ensuring that they are relevant to your ads.

You will receive the descriptions and calls-to-action in an Excel file.

Webcertain Group is passionate about generating business growth for its clients in any part of the world.

A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times