Why is Yandex PPC important?
Yandex is the most popular search engine in Russia. It also has a presence in Belarus, Kazakhstan and Turkey. It is, therefore, an important channel for your paid search and display activities if you are targeting any of these countries. Running Yandex paid search and display campaigns can help you to draw in a relevant audience to your website and boost your conversions.
The success of your Yandex paid search campaign is dependent on continuous management and optimisation to ensure objectives are met. Managing paid search and display campaigns across multiple markets and languages on Yandex is a complex process requiring a blend of technical and skill and linguistic and cultural understanding.
We will utilise our Yandex paid search and display expertise to identify the strengths and weaknesses of your campaigns from the perspective of both the user and Yandex and make adjustments and suggestions to improve performance.
We will monitor and optimise your Yandex campaign performance, taking positive action to get the best results from your campaign.