What is the GDPR?
On 25 May 2018, the General Data Protection Regulation (GDPR) came into effect in the European Union (EU). GDPR gives EU citizens the right to order any company to stop building profiles about them, request data deletion within 30 days, move data from one provider to another, and gives them the â€śright to be forgottenâ€ť. If a company fails to comply, they will be fined either â‚¬20 million or 4% of their annual global revenue, whichever is larger.
The Privacy and Electronic Communications Regulation (PECR), which deals with cookies, has also been strengthened to bring it in line with GDPR, which means more restrictions on how and when data analytics tools like cookies can be used.
If your website has users from anywhere in the European Union, it is imperative that your website is GDPR-compliant.
We will conduct a review of your website to check if it is GDPR-compliant and provide you with a list of changes you need to make, if it is not currently compliant.
This review covers website-related GDPR compliance only.
- how data is collected through the site
- how consent can be requested at all relevant touchpoints
- how individuals can get access to their data
- evaluation of which data is considered legitimate to hold
- the length of time the data will be held for
- how it will be used
- any data storage/collection not conducted on the website
Flexible and innovative approaches to meet demanding goals
Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.
Head of Brand - Portakabin
Adapted for each market for maximum impact
We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals
European Associate Marketing Manager - Business Machines - Fellowes
Technical and strategic expertise
Webcertain's understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.
Digital Marketing Manager - Esko
For international support, look no further than Webcertain
There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you're looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.
VP Marketing Berlitz and ELS