PPC Brand Competitor Identification

Track Competitors

Understanding who is bidding on your brand within your chosen market and seeing what ads they are using can help to inform your own PPC strategy and enable you to stay ahead of the game. You will receive a monthly report containing a list of competitors bidding on your brand, along with examples of ads used by these competitors.

Here’s when PPC Brand Competitor Identification can help!

  • 1

    When you want to know who is bidding on your brand.

  • 2

    When you want to keep track of competitor ad changes.

  • 3

    When you want to utilise such information to guide your own PPC approach.

Why Track Brand Keywords?

It is important to be aware of who is bidding on your brand as this knowledge can help to provide useful insights into the market landscape and inform your own ad strategy and messaging too, ensuring that you stay a competitive and viable option for consumers.

However, in such a dynamic landscape, keeping track of competitors bidding on your brand can be a challenge, even more so when you are present in multiple countries.

We will identify ads and competitors that are bidding on your brand keywords.

Competitor Identification Process

The process begins by completing a briefing questionnaire. The briefing will be visible to all team members involved in delivering the service and is the foundation for all of our quality checks. This gives our PPC specialists a full understanding of your objectives.

We will need to know:

  • Which branded keywords you would like us to check.
  • Your target market(s).

In this service, a PPC specialist will:

  • Identify your competitors based on the branded keywords supplied.
  • Identify ads used by your competitors on your brand terms.

Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times