Reviewing PPC performance on an ad group level is the best way to evaluate and improve the relevancy between keywords, ads and landing pages and is a very popular service among our clients. Our PPC Ad Group Review will produce a full overview of your chosen ad group, assessing its performance in the context of entire account, relevancy and performance of keywords, ads, landing pages and ad extensions.
A PPC specialist, will provide an overview of the current status of the ad group along with recommendations form improvements where necessary. Report will also contain a snapshot of the PPC search results for the main keyword of the adgroup. For larger PPC accounts ad group review is recommended as an on-going service, allowing to perform regular quality 'deep dive' evaluation of different segments of the account. It can also benefit smaller accounts as 'one off' activity.