In order for your PPC ads to be successful, they must contain plenty of appropriate keywords in your target language. We will localise your target keywords and identify additional opportunities. All our researchers are experienced PPC marketers and being native to the target market, are naturally in tune with local marketing norms and cultural nuances.
When you have a large number of products or services you want to bid on and need the best keyword for each.
PPC advertising allows you to bid to post ads that will appear when internet users search for certain trigger keywords on search engines. It is important that your ads have plenty of relevant and appropriate keywords as this will increase the likelihood of your ad appearing in search engine results and driving relevant visitors to your site.
We will generate keywords in your target language, which involves providing equivalents and modifying them to take into account the local culture in order to find the best keyword to bid on.
The process begins by completing a briefing questionnaire with your project manager to clarify your PPC ad objectives. This briefing will be visible to all the team members involved with delivering the service and is the foundation for all our quality checks.
We will ask you to provide a list of English keywords that you want us to localise in your target language.
A native PPC specialist, under the supervision of your project manager, will generate keywords in your target language, ensuring that they reflect the local culture and are as close a match as possible to the users' search behaviour. Sometimes, more than one localised version can be provided.
Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.