Whether you're looking to launch a new regional website or improve existing rankings, identifying relevant search queries is an important starting point. A native search specialist will review your website to identify your semantic core (a collection of keywords that best describe what your company does/sells) and will conduct keyword research to expand this keyword list. You will receive the keyword research in an Excel or PDF file together with average monthly search volume for the researched keywords.
You want to indentify the semantic core of your website
You need to refresh your existing target keywords and find additional opportunities
You're planning to launch new products or services and would like to optimise your website accordingly
Translating your website/pages into another language
When internet users surf the web, they are looking for an answer to their search query. The challenge for search marketers is to optimise their website with the most appropriate keywords possible – i.e. to identify and build upon their website's semantic core. A semantic core is a collection of keywords that best describe what the company does/sells and optimising your semantic core will help your target audience to find your website.
We will analyse your website to identify your semantic core keywords, and will then conduct keyword research in your target language to expand on these to find relevant variations, alternatives and deviations.
We will deliver this in a structured Excel file together with average monthly search volume for the researched keywords.
The process begins by completing a briefing questionnaire with your account manager to clarify objectives for the research. This briefing will be visible to all the team members involved with delivering the research and is the foundation for all our quality checks.
A native specialist will review your website to identify your semantic core and will use these keywords as your 'seed' list. Using keyword research tools, they'll expand these seed words and select the most relevant keywords according to the agreed brief. These keywords are then categorised by theme and/or any other relevant metrics and added to our reporting template in Excel format.
Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.