The search market in South Africa is dominated by Google. Google's staggering 94% market share makes organic top rankings on its platform the indisputably most effective way to reach South Africa's 5 million large internet population. With an internet penetration of around 11%, South Africa has a developing online market with huge potential for future growth.
When you are targeting South Africa, it is essential that you localise your website specifically for the country. Our skilled team's intrinsic knowledge and understanding of the South African search market have over the years helped many leading brands and smaller enterprises significantly boost their revenues through successful SEO campaigns.
A search-trained South African native, under the supervision of an experienced SEO project manager, will work to improve your website's SEO. This will include keyword research to identify relevant terms for the South African market, as well as keyword mapping to ensure you're targeting the most relevant and appropriate keywords on each page of your website. We'll also develop compelling meta-content that will support SEO efforts, as well as attract visitors to click through to your website.
In addition to on-page optimisation, this service includes link building to increase the number of quality, local South African links coming into your website.