Google is the most popular search engine in the world, with over 80% global market share. Conducting keyword research can help you to identify the most popular and relevant search terms and should form the basis of your search engine optimisation (SEO) efforts.
Depending on the structure of your website, you might want to research keywords for only one or several URLs and not the whole site. This option is particularly useful if you have recently added new content to your website, your website has a variety of diverse products or topics that are not easily categorised, or you only want to optimise a small part of your website.
Our native specialists will conduct keyword research using Google's keyword tool to discover relevant and popular keywords for the specific URLs that you provide.