Baidu Site Verification

Learn More


Baidu is the leading search engine in China, so it is essential that your website looks as attractive as possible on this search engine if you are targeting the country. Baidu now offers an official site verification service. Once a site has been verified as official, it will be marked as an “official site” in Baidu’s results pages, proving to users that your website is trustworthy and increasing their confidence in clicking on your website. A Chinese SEO specialist will provide Baidu with the required documents to verify your site as official.


Here’s when Baidu Site Verification can help!

  • 1

    When you have a Chinese business license and your website has an ICP number

  • 2

    When you want your site to appear more trustworthy to both Baidu and your Chinese audience



Baidu is the most popular search engine in China, with almost 70% of the market share. It is therefore very important that your website looks as appealing as possible to users on this search engine.

Baidu now allows businesses to verify their website as their official site, by providing official documents such as their business license and ICP number. Once Baidu has accepted your documents, your site will be marked as an “official site” in the search engine results pages (SERPs). This will make your site appear more trustworthy to both Baidu and your Chinese audience.

We will verify your site on Baidu, sending them your official documents and managing any communications with them.


Quality process

The process begins by completing a briefing questionnaire to clarify your. This briefing will be visible to all the team members involved with delivering the service and is the foundation for all our quality checks.

We will ask you to provide key details about your company, including your website URL, company/brand name, Chinese business license and ICP number.

A Chinese SEO specialist, under the supervision of a project coordinator, will provide these documents to Baidu to verify your site as official.


Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times

Baidu Site Verification

Please provide details about your enquiry below and a member of our team will get in touch as soon as possible!
Please input your Name
Please add company
Please add your Proper Email
Please give us your number
Please add your Website
Please select country