When you are expanding your company internationally, it is important to localise any statistical information provided in your literature as this will make it more relevant and trustworthy to local readers. A native speaker of your target language will conduct research to find the local statistics that you request. These statistics will be delivered to you in an Excel or PDF format with a back translation into English and a link to its original source.
When you want to adapt your existing content for a new target country, rather than create new content from scratch
When you want to ensure you are using the correct statistics for a local market
When you are translating your content (e.g. articles/infographics/web page) into a different language, you need to adapt any data and statistics mentioned in the content to ensure it is relevant to your new target audience.
One of the key benefits of simply localising your statistics is that it allows you to use your existing content, meaning that you don't have to go through the expensive and time-consuming process of writing new content from scratch.
Our team of linguists will research and find equivalent statistics for the market you're targeting, using accurate sources available on the web. This will allow you to adapt your content to be more relevant, relatable and informative to your new target readers.
The process begins by completing a briefing questionnaire to clarify your objectives. This briefing will be visible to all the team members involved with delivering the research and is the foundation for all our quality checks. We will ask you to provide the statistical information that you want us to localise, formulated as a question. For example, if you have a statistic on your website about laptop sales in the UK in 2012 and want to use this content in Italy, the question should ask “how many laptops have been sold in Italy in 2012?”
A native speaker of your target language, under the supervision of your link building project manager, will carry out the research looking for data that matches the requested information, using only trusted sources on the web. If there is a shortage of data on your chosen target market, we will deliver results closest to the statistics provided.
You will receive an Excel or PDF file containing the localised statistical information, as well as an English back translation of the content and a link to its original source.
Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.