Image Creation and Optimisation

Boost your campaigns instantly with highly-engaging visual content and drive conversions

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Gain trust quickly with your local audience

High-quality images are vital for any website as they help to quickly communicate your offering and brand values to local your audience. Optimising your images can enhance user experience and lead to more visits. It can also boost your rankings in search engine results and drive conversions. Optimising an image is not the same thing as shrinking or enlarging an image. In fact, this can affect the image quality, giving potential customers a poor experience of your site and causing them to lose confidence in your products or services. Images should be resized to the height and width that you intend to display it in order to maintain the best possible quality. We will create responsive images that ensure page speeds are maintained across all devices.

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Image creation and optimisation can help...

  • 1

    When you want an image customised and optimised for your website.

  • 2

    When want to run an international campaign and are looking to maintain brand consistency across markets.

  • 3

    When you want to drive conversions and boost your rankings in search engine results.

  • 4

    When you create responsive images that maintains page speeds are across all devices.

  • 5

    When you want to boost campaign performance with social shares of your visual content.

  • 6

    When you want to bring your products and services to life.

  • 7

    When you want to get more views and drive traffic to your website.

  • 8

    When you want to convey and support your specific messages.

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Why image creation and optimisation?

Images should be an important part of your global website strategy because online content with images are likely to make more of an impact on your audience esepcially if they are new to your brand. And, if you are launching a new product or service, images can bring your campaign to life and help you quickly connect with your local audience in a new market, or capture the attention of potential customers. Images can also make it easy for visitors to share your content to Facebook, Twitter, Pinterest, WeChat and other social media sites instantly boosting your campaign.

Our design team can help you develop visual content that will clearly communicate your brand voice and identity, allowing you to maintain consistency and build trust with your audience.

We will improve the appeal of your marketing communication and save you time by creating images that are sized (pixels and KB) according to your needs.

The outcome is an image that's customised to match your brief and optimised to fit the specification of the application you need it for. The image will be emailed to you in a .jpeg or .png format.

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How image creation and optimisation works

The process begins by completing a briefing questionnaire to clarify your objectives. This briefing will be visible to all the team members involved with creating and optimising the images and is the foundation for all our quality checks.

We will ask you to provide us with the following:

  • An explanation of the message that each image is required to support and/or demonstrate
  • The required image properties – i.e. pixel size, maximum KB and the type of application in which the image will be used

Our design team will use this information to create an image for you. We will make up to 2 revisions before it reaches the sign-off stage and we'll then optimise your chosen image to the properties specified.

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Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times

What our clients say

Image creation and optimisation for global businesses

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