Daum is one of the most popular South Korean web portals. Launched in 1995, Daum offers services such as search, email, blogging, shopping, and news. One of these services is Daum Cafe; a Daum community platform launched in 1999. Users can join cafes according to their interests, and share opinions, experience and knowledge.
This service will examine the current activity taking place around your brand and products on Daum Cafe. We will then produce a monitoring report which will provide you with recommendations of how best to respond to what is being said about you online, tailored to meeting your marketing goals.
This will help you to keep track of what is being said about you in the social media space, which will allow you to respond to comments appropriately and produce more effective, informed and appropriate marketing strategies in South Korea.