In this video recording from International Search Summit London 2019, James provides actionable insights into how you can execute content campaigns which earn links from top-tier publishers in multiple markets, showcasing how a change in the way you approach ideation, content formats and outreach can offer exciting stories to journalists across the world and allow you to scale up link acquisition on a global scale. He shares examples of campaigns which have delivered hundreds of editorial links across multiple markets by following a simple but effective process and showcases the impact which these had upon search visibility.
