Exploring Yandex Media Contextual Banner (MCB)

A Media Contextual Banner (MCB) is a very effective way of achieving the exposure of your ads to the maximum possible audience interested in a specific product or service.

The course aims to provide you with an in-depth understanding of the reasons to use the MCB, what the banner requirements are, how to set up your first campaign and what the targeting options are.

But it doesn't end there!

We will also go through the payment options as well as how to report on the results achieved!