What is the Most Popular Search Engine in Russia?

The Latest Insights from International Online Marketing

Yandex is the most popular search engine in Russia. And it's not only down to their market share, but also because Yandex is offering many more applications and branches outside of search, such as Yandex market, for example, which is something between Amazon and Google Shopping. And Yandex Money, which is a substitute to Paypal, for example. And other applications, which sometimes are just mission critical. Something like the Yandex parking app, which is in Moscow, a city famous for its traffic jams. So I think exploring the opportunities which Yandex offers should be at the start of the plan for any company trying to expand into the Russian market.

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