The keyword trap: Localization errors that cost

Learn how to conduct keyword research if you don't know the language

Ranking on the first page won't matter if customers don't click on your result, and using the wrong keywords can detract from the true value of your website resulting in you missing out on a significant portion of potential traffic. If you are to build loyalty and trust in global markets, it's important to localize your site for your international customers. Bill's session guides you through the various aspects to consider when developing international keyword lists and provides tips on how to conduct keyword research if you don't know the language.

The Movers And Shakers - Moving And Shaking

Search and discover everything we've reported on certain brands or industry topics. Follow the trends right before your eyes - and in the blink of eye you know.
Select Country

Individual BASIC

Free

Video Briefings,Catch Up TV
10 per month
How To Guides,Country Guides,Language Guides
2 per month
eLearning,eLearning Course,Quizzes
2 per month
E-Book
Not Available
Benchmarks,Lists
5 per month
Tools,Webcertain Events
Not Available
Access to Customised courses and Examinations.
Not Available
Attendance at Webcertain.TV Connect Events per year
Not Available
Access to Webcertain video Tutors.Extra fee applicable
Not Available
Subscribe

Individual PREMIUM

£5

per
month
Cancel Anytime
Video Briefings,Catch Up TV
Unlimited
How To Guides,Country Guides,Language Guides
Unlimited
eLearning,eLearning Course,Quizzes
Unlimited
E-Book
5 per month
Benchmarks,Lists
Not Available
Tools,Webcertain Events
10 per month
Access to Customised courses and Examinations.
Not Available
Attendance at Webcertain.TV Connect Events per year
1 per month
Access to Webcertain video Tutors.Extra fee applicable
Not Available
Subscribe

Team GLOBAL

£95

per
month
(up to5 users ) - additional users4.00
Video Briefings,Catch Up TV
Unlimited
How To Guides,Country Guides,Language Guides
Unlimited
eLearning,eLearning Course,Quizzes
Unlimited
E-Book
Unlimited
Benchmarks,Lists
Unlimited
Tools,Webcertain Events
Unlimited
Access to Customised courses and Examinations.
Unlimited
Attendance at Webcertain.TV Connect Events per year
3 per month
Access to Webcertain video Tutors.Extra fee applicable
Unlimited
Subscribe

Individual PREMIUM Yearly

£5

per
month
Video Briefings,Catch Up TV
Unlimited
How To Guides,Country Guides,Language Guides
Unlimited
eLearning,eLearning Course,Quizzes
Unlimited
E-Book
5 per month
Benchmarks,Lists
Not Available
Tools,Webcertain Events
10 per month
Access to Customised courses and Examinations.
Not Available
Attendance at Webcertain.TV Connect Events per year
1 per month
Access to Webcertain video Tutors.Extra fee applicable
Not Available
Subscribe