Thinking about expanding into Spain? Despite the negative effects the economic crisis has had on the country, e-commerce is expected to grow by more than five million euros in the next three years, and 85% of the population is now online. This guide gives an overview of the digital landscape in the country and provides key information to target this market.
Our guide combines useful information with great design.
From search engines and social media to culture and e-commerce, this guide aims to provide a 360° overview of the digital landscape in Spain.
We concentrate on how businesses can make the most of each area of digital to be a success with the Spanish audience.
Where is the internet connection better? What are the most used devices? Find out this and more in the guide.
Spain has considerable linguistic variety, and marketers should be aware of which variation of Spanish to target.
The information in this chapter is provided by industry experts and Spanish speakers.
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