Bing’s market share in the US, UK and Canada has been steadily rising, and digital marketers can no longer ignore this search engine when it comes to their campaigns. In this article, we look at the factors which have contributed to Bing’s growth, as well as some of its most useful features which set it apart from Google and the other biggest search engines.
Our guide combines useful information with great design for a positive reading experience
We focus on the main take-aways for digital marketers, without getting too technical
We concentrate on Bing’s biggest markets, the UK, the US and Canada
Our piece is directed at helping you make the most of your advertising budget, by being aware of Bing’s features and the benefits of using this search engine
Our information is backed up by statistics and a comparison table, to help you digest the information
The information in this chapter is provided by industry experts
Read our guide on Bing in the current digital landscape, and learn why you should direct some of your advertising efforts to this engine to avoid ignoring a significant portion of your target audience.
Read our guide on Bing for digital marketers now, and learn about its benefits!