The voice Search revolution is here. Large tech companies such as Google, Amazon, Microsoft are placing smart voice assistants on our phones and in our homes, changing the way we search for content and complete tasks online. Ale\'s session focuses on optimising for Google voice assistant, showing how the search giant understands and treats voice queries compared to text-based search. He provides valuable insights on how to optimise content for voice search and voice actions. Ale also discusses Google assistant\'s language capabilities, specifically looking at how it processes the differences between varieties of the same language.