Online consumer behaviour report: Bulgaria

This report provides information about the culture in Bulgaria.

Based on research by the renowned social psychologist Geert Hofstede, this report examines Bulgaria through the lens of Hofstede's cultural dimensions and explains what these findings mean when doing digital marketing in the country.

This report is a must-have guide for any digital marketer engaging in Bulgarian campaigns who wants to ensure that their efforts are tailored to the local culture.

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