The Latest Insights from International Online Marketing
21 August 2015.
And finally, research by Nielsen IBOPE has revealed that online gaming is the most popular activity for tablet users in Brazil.
55% of tablet users questioned said they played online games, with social networking and watching videos and TV being the second and third most popular activities respectively at 44% and 38%.
There are an estimated 21 million Brazilians who use their tablet to play games, generating 94 million US dollars for the gaming industry.